YP – The Real Yellow PagesSM – helps you discover the best regional organizations to meet your particular needs. Search engine result are arranged by a mix of factors to give you a set of choices in reaction to your search criteria. These factors are similar to those you might use to figure out which business to pick from a regional Yellow Pages directory, consisting of proximity to where you are browsing, expertise in the specific product or services you require, and detailed service info to assist assess a service’s viability for you. “Preferred” listings, or those with highlighted site buttons, indicate YP advertisers who straight supply information about their companies to assist consumers make more notified purchasing choices. YP advertisers receive greater positioning in the default ordering of search engine result and might appear in sponsored listings on the top, side, or bottom of the search results page page.