YP – The Genuine Yellow PagesSM – assists you find the best local companies to fulfill your specific requirements. Search results page are sorted by a combination of aspects to offer you a set of choices in action to your search criteria. These factors are similar to those you might use to identify which company to pick from a regional Yellow Pages directory site, consisting of proximity to where you are searching, knowledge in the particular services or products you require, and extensive business details to assist examine a company’s suitability for you. “Preferred” listings, or those with highlighted site buttons, show YP advertisers who straight provide details about their businesses to help consumers make more notified buying decisions. YP advertisers receive higher placement in the default buying of search engine result and may appear in sponsored listings on the top, side, or bottom of the search results page page.