YP – The Genuine Yellow PagesSM – assists you find the right regional companies to fulfill your specific requirements. Search engine result are sorted by a mix of factors to provide you a set of options in reaction to your search criteria. These aspects resemble those you may use to identify which service to choose from a local Yellow Pages directory site, consisting of distance to where you are browsing, knowledge in the specific product or services you require, and extensive service info to help evaluate a company’s viability for you. “Preferred” listings, or those with featured site buttons, suggest YP advertisers who directly offer info about their services to assist customers make more notified purchasing choices. YP advertisers get higher placement in the default ordering of search results page and may appear in sponsored listings on the top, side, or bottom of the search results page.